Roblox October 2026 Update: Avatar Makeup, Simpler Publishing, and New Studio Features
Posted: Tue Oct 20, 2026 8:51 am
Quick Summary
The biggest player-facing change in Roblox's October 2026 creator update is in-experience makeup creation. Players can now design, pay for, and save custom eye makeup, lip makeup, face makeup, eyelashes, and eyebrows directly from inside a game, rather than only buying pre-made items from the avatar Marketplace.
The feature launched on October 15, 2026, according to Roblox's official Developer Forum announcement. The post quickly accumulated over 2,700 views and 249 likes from the creator community.
The makeup editor includes hard, soft, and glitter brush styles, a metallic effect toggle, and a full color picker. Players see a real-time preview of their makeup on their avatar head before purchasing, which Roblox describes as "like applying makeup in front of a mirror." This solves the long-standing problem of not knowing how a makeup item will look on your specific head before buying it.
Creators earn a 70% revenue share on makeup sales after recouping the creation advance. The split is 30% to whoever designed the item and 40% to the game's creator. To enable the feature, game owners need a Roblox Plus or Premium subscription and must purchase Avatar Creation Tokens for the specific makeup item types they want to support.
You can try the feature right now in Roblox's uncopylocked Avatar Creator experience, which includes makeup alongside a hat, shirt, and full avatar for testing.
Simpler Publishing and Early Testers
Roblox rebuilt its publishing flow to be significantly simpler. Previously, taking a game live could mean working through a content-rating questionnaire with as many as 30 questions. Under the new flow, a game with no age-restricted content can reach players aged 16 and up by answering a single confirmation question.
Publishing is now split into two options: Playtest, which replaces the old Private and Limited settings, and Public, which opens a game to everyone. The new "Manage audience" screen mirrors across both Studio and Creator Hub.
Roblox also changed how it tracks the "Highly Engaged Player" count that unlocks access to younger age groups. It now updates hourly instead of once a day, and the qualifying threshold is set to drop from 250 to 100 players next month.
Custom Quick Words for Chat
Quick Words, the tappable preset phrases players use instead of typing in chat, can now be customized per game. Creators set them up in Creator Hub under Configure > Chat > Quick Words, and can add up to three custom categories with three to ten phrases each, on top of the default categories Roblox already provides.
Submitted phrases must be in English and go through a content-guidelines review before they appear in chat. Approved Quick Words are automatically translated based on each player's own chat-language setting.
For players, the practical effect is that chat shortcuts will start reading less like generic Roblox boilerplate and more like phrases specific to the game you are actually playing. A pet-raising game might have a "Hatched a new dragon" button instead of a one-size-fits-all greeting.
Studio Tools: 4K Textures and Device Simulator
Studio's texture-generation tool picked up a beta "Quality" mode alongside the existing Fast mode. Fast mode generates a color-only 1K texture in roughly 30 seconds. Quality mode takes about two minutes and produces a full 4K PBR texture set with color, roughness, and metalness maps, which gives generated surfaces realistic lighting response instead of a flat paint job.
The tool also now supports multi-part meshes, so hidden pieces of animated or scripted models get textured correctly instead of being skipped. Roblox's guidance is to prototype a prompt in Fast mode first, then rerun the same prompt in Quality mode once the look is right.
The Device Simulator, which lets creators preview how a game looks and performs on different hardware, is now a full release with a redesigned toolbar. Creators can switch simulated devices mid-playtest without stopping, auto-match DPI and scaling to their own monitor, and toggle on-screen touch-control hints for touch devices.
The accompanying Network Simulator adds built-in connection profiles, including 3G, 4G, Wi-Fi, and wired, plus custom saved profiles and separate inbound and outbound settings. This lets creators test how a game behaves on a weak connection without leaving Studio.
DevEx and Discovery Changes
Two more updates round out the week, both affecting the economics and analytics side of Roblox. Eligible Paid Access purchases in Robux from age-checked 18+ players in the US now pay creators $0.54 per 100 Earned Robux, up from $0.38, a 42% increase as of September 21.
Starting October 12, Roblox changed how it records impressions, clicks, and plays sourced from the Home, Search, and Charts surfaces. Creators may notice higher impression and play counts alongside a small drop in play-through rate as a result, but the change reflects measurement accuracy rather than any shift in how Recommended For You actually ranks games.
Feature Comparison
FAQ
Can I sell my makeup creations?
No. In-experience makeup creations are for personal use only and cannot be sold on the Marketplace, traded, or resold to other users.
Which avatars support in-experience makeup creation?
Makeup is currently only supported on R15 avatars.
How do I enable makeup creation in my game?
Game owners need a Roblox Plus or Premium subscription and must purchase Avatar Creation Tokens for the specific makeup item types they want to support. The tokens are available in Creator Dashboard.
What happened to the old publishing settings?
The old Private, Limited, and Public settings have been replaced with Playtest and Public. Playtest is for early testing with invited players, and Public opens the game to everyone.
Can makeup use emissives in In-Experience Creation?
Not currently. Roblox says they are working on providing this capability in the future.
What happens if my makeup fails moderation?
If the asset violates Roblox community standards, it will not be refunded. You may appeal the decision if you believe your creation was incorrectly moderated.
Sources
- Roblox launched in-experience makeup creation, letting players design and buy custom makeup from inside games
- A new one-question publishing flow replaces the old 30-question rating questionnaire
- Studio's texture generator gets a beta Quality mode for 4K PBR textures
- Device Simulator exits beta with a built-in Network Simulator
- Custom per-game Quick Words let creators define chat shortcuts for their game
The biggest player-facing change in Roblox's October 2026 creator update is in-experience makeup creation. Players can now design, pay for, and save custom eye makeup, lip makeup, face makeup, eyelashes, and eyebrows directly from inside a game, rather than only buying pre-made items from the avatar Marketplace.
The feature launched on October 15, 2026, according to Roblox's official Developer Forum announcement. The post quickly accumulated over 2,700 views and 249 likes from the creator community.
The makeup editor includes hard, soft, and glitter brush styles, a metallic effect toggle, and a full color picker. Players see a real-time preview of their makeup on their avatar head before purchasing, which Roblox describes as "like applying makeup in front of a mirror." This solves the long-standing problem of not knowing how a makeup item will look on your specific head before buying it.
Creators earn a 70% revenue share on makeup sales after recouping the creation advance. The split is 30% to whoever designed the item and 40% to the game's creator. To enable the feature, game owners need a Roblox Plus or Premium subscription and must purchase Avatar Creation Tokens for the specific makeup item types they want to support.
You can try the feature right now in Roblox's uncopylocked Avatar Creator experience, which includes makeup alongside a hat, shirt, and full avatar for testing.
Simpler Publishing and Early Testers
Roblox rebuilt its publishing flow to be significantly simpler. Previously, taking a game live could mean working through a content-rating questionnaire with as many as 30 questions. Under the new flow, a game with no age-restricted content can reach players aged 16 and up by answering a single confirmation question.
Publishing is now split into two options: Playtest, which replaces the old Private and Limited settings, and Public, which opens a game to everyone. The new "Manage audience" screen mirrors across both Studio and Creator Hub.
- Open your game in Studio or Creator Hub
- Go to the "Manage audience" page
- Answer the single confirmation question about age-restricted content
- Choose Playtest to invite early testers or Public to release
- Invite up to 10 friends or Group members as early testers
Roblox also changed how it tracks the "Highly Engaged Player" count that unlocks access to younger age groups. It now updates hourly instead of once a day, and the qualifying threshold is set to drop from 250 to 100 players next month.
Custom Quick Words for Chat
Quick Words, the tappable preset phrases players use instead of typing in chat, can now be customized per game. Creators set them up in Creator Hub under Configure > Chat > Quick Words, and can add up to three custom categories with three to ten phrases each, on top of the default categories Roblox already provides.
Submitted phrases must be in English and go through a content-guidelines review before they appear in chat. Approved Quick Words are automatically translated based on each player's own chat-language setting.
For players, the practical effect is that chat shortcuts will start reading less like generic Roblox boilerplate and more like phrases specific to the game you are actually playing. A pet-raising game might have a "Hatched a new dragon" button instead of a one-size-fits-all greeting.
Studio Tools: 4K Textures and Device Simulator
Studio's texture-generation tool picked up a beta "Quality" mode alongside the existing Fast mode. Fast mode generates a color-only 1K texture in roughly 30 seconds. Quality mode takes about two minutes and produces a full 4K PBR texture set with color, roughness, and metalness maps, which gives generated surfaces realistic lighting response instead of a flat paint job.
The tool also now supports multi-part meshes, so hidden pieces of animated or scripted models get textured correctly instead of being skipped. Roblox's guidance is to prototype a prompt in Fast mode first, then rerun the same prompt in Quality mode once the look is right.
The Device Simulator, which lets creators preview how a game looks and performs on different hardware, is now a full release with a redesigned toolbar. Creators can switch simulated devices mid-playtest without stopping, auto-match DPI and scaling to their own monitor, and toggle on-screen touch-control hints for touch devices.
The accompanying Network Simulator adds built-in connection profiles, including 3G, 4G, Wi-Fi, and wired, plus custom saved profiles and separate inbound and outbound settings. This lets creators test how a game behaves on a weak connection without leaving Studio.
DevEx and Discovery Changes
Two more updates round out the week, both affecting the economics and analytics side of Roblox. Eligible Paid Access purchases in Robux from age-checked 18+ players in the US now pay creators $0.54 per 100 Earned Robux, up from $0.38, a 42% increase as of September 21.
Starting October 12, Roblox changed how it records impressions, clicks, and plays sourced from the Home, Search, and Charts surfaces. Creators may notice higher impression and play counts alongside a small drop in play-through rate as a result, but the change reflects measurement accuracy rather than any shift in how Recommended For You actually ranks games.
Feature Comparison
| In-Experience Makeup | Players can create and buy custom makeup in game | Players and creators |
| Publishing Flow | One-question path replaces 30-question questionnaire | Creators |
| Early Testers | Invite up to 10 friends before going public | Creators |
| Quick Words | Custom per-game chat phrases | Creators and players |
| Texture Quality Mode | 4K PBR textures in beta | Creators |
| Device Simulator | Full release with Network Simulator | Creators |
| US 18+ DevEx Rate | $0.54 per 100 Earned Robux (up 42%) | Creators |
Can I sell my makeup creations?
No. In-experience makeup creations are for personal use only and cannot be sold on the Marketplace, traded, or resold to other users.
Which avatars support in-experience makeup creation?
Makeup is currently only supported on R15 avatars.
How do I enable makeup creation in my game?
Game owners need a Roblox Plus or Premium subscription and must purchase Avatar Creation Tokens for the specific makeup item types they want to support. The tokens are available in Creator Dashboard.
What happened to the old publishing settings?
The old Private, Limited, and Public settings have been replaced with Playtest and Public. Playtest is for early testing with invited players, and Public opens the game to everyone.
Can makeup use emissives in In-Experience Creation?
Not currently. Roblox says they are working on providing this capability in the future.
What happens if my makeup fails moderation?
If the asset violates Roblox community standards, it will not be refunded. You may appeal the decision if you believe your creation was incorrectly moderated.
Sources
- Roblox Developer Forum: Weekly Recap, October 12-18, 2026
- Makeup Now Available for In-Experience Creation - Official Announcement
- A Simpler Path to Publish, Plus Invite Early Testers
- Introducing Quality Mode for Texture Generation (Beta)
- Roblox Creator Documentation: In-Experience Creation for Makeup